Atari is looking for a skilled, positive, and energetic Monetization Analyst to join our Los Angeles team! The successful candidate will enjoy combining analytic skills with business acumen to provide our game studios with the data and insights for our social/casual games. A working knowledge of SQL, SAA/SPSS or programming languages useful to data retrieval and analysis is important. The Data Analyst works with key decision-makers on a daily basis as a data-driven advisor and partner identifying consumer behavior patterns and trends. The candidate should enjoy both working with people and performing technical analyses on our mobile, social, and casual games.
Responsibilities
• Create the pricing and monetization strategies employing both freemium and premium/paid revenue models
• Lead the day-to-day implementation and optimization of in-game revenue streams, focuses on (but not exclusive to) in-app commerce
• Ensure timely, creative, and data-driven approaches to monetizing users post-launch--to drive engagement and monetization.
• Work closely with Marketing to ensure in-game advertising inventory is optimized and to understand impact of BD deals on in-app commerce and engagement
• Work closely with Marketing on acquisition and retention efforts to ensure focus on high LTV customer segments and to model campaign costs and benefits
• Support Finance on key inputs into revenue forecasts
Requirements/Qualifications:
• Excited about working in mobile/social gaming
• Demonstrated ability to track business drivers and map requirements to a product roadmap for pre- and post- launch products
• Demonstrated ability to influence and drive implantation
• Analytical mind and strong problem-solving capabilities
• Excellent communication and presentation skills
Bonus:
• Mobile and/or gaming experience
• Experience running traditional pricing research (in an industry)
• Experience running A/B tests and/or primary market research (e.g., focus groups)
• MBA
About Atari
Atari (www.atari.com) is a multi-platform, global interactive entertainment and licensing company. The original innovator of video gaming, founded in 1972, Atari owns and/or manages a portfolio of more than 200 games and franchises, including world renowned brands like Asteroids®, Centipede®, Missile Command®, Pong®, Test Drive®, Backyard Sports®, Deer Hunter®, Ghostbusters®, and Rollercoaster Tycoon®. Atari capitalizes on these powerful properties by delivering compelling games online (i.e. browser, Facebook® and digital download), on smartphones and tablets and other connected devices. The Company also develops and distributes interactive entertainment for video game consoles from Microsoft, Nintendo and Sony. As a licensor, Atari extends its brand and franchises into other media, merchandising and publishing categories.
For more information about Atari games and the latest news:
- Visit our website: www.atari.com
- Like us on Facebook: www.facebook.com/atari
- Follow us on Twitter: www.twitter.com/atari
- Subscribe to our YouTube Channel: www.youtube.com/atari
Atari has offices in Los Angeles, New York, Paris, Lyon and London.
Atari is an Equal Opportunity Employer.